Allen Iverson Teamed Up With a Mitchell & Ness NBA Store
Allen Iverson teamed up with a Mitchell & Ness NBA Store for their renovation unveiling in New York City on Thursday, March 9, 2017. The retired NBA star officially opened the “Hardwood Classics” apparel section in the store.
The in-store event was at the store on Fifth Avenue in NYC. Of course, fans at the event were able to take pictures and videos with NBA legend Allen Iverson!
The updated section allows the general public access to a premium selection of Mitchell & Ness’ collection. Accordingly, the collection includes authentic jerseys, shooting shirts, warm-up jackets, Name & Number shirts, Dad hats, and snapbacks.
Mitchell & Ness debuted an updated store design that better illustrates the story of the brand’s heritage. For instance, new lockers, made of walnut millwork, were installed and polished in nickel detailing. Meanwhile, glass-encased displays showcase the latest headwear and apparel.
Custom items available with the re-launch include the Iverson x Enterbay Figurine which comes with a 2001 black NBA Finals jersey in a size M/40.
For more information on Mitchell & Ness check out their official website.