The Weeknd Is Now Part of the Puma Team
Puma signed The Weeknd as a new Global brand ambassador and creative collaborator. The Grammy Winning artist is a style icon and a suitable addition to the Puma team. His streetwise style makes him the perfect candidate for the new Puma campaign in November ‘Run The Streets’.
The Weeknd x Puma collaboration is highly anticipated. ‘Run The Streets’ is a campaign for street savvy products and individuals who own and rock their own style. Abel Tesfaye a.k.a The Weeknd is an exact example since he embodies that same attitude.
